For Your First Order, Do This:

  1. Keep an Open Mind
    Treat your initial order as a learning experience. No judgments—just gather a baseline to understand where you’re starting.

  2. Look at the Numbers
    How many members are in your gym? How many items did you actually sell? Hard data will tell you if you’re hitting the mark—or if there’s room to grow.

  3. Get Real About Marketing
    Did you genuinely promote your preorder? If all you did was one social media post, that’s not enough. Be honest with yourself about the effort you put in. 

  4. Ask for Help
    We have seven simple questions that can quickly improve your ordering process. Lean on our expertise to guide you toward better results.

Here is the honest truth, selling apparel in your gym is a process. It requires some refining and willingness to try different tactics to figure out what gets your members to purchase. The benefit to working with us is that we understand selling apparel in the fitness industry. If an order flops, if an order is underwhelming, we have the tools and expertise to troubleshoot it to make sure it does not happen again. 

Curious about how to avoid common preorder mistakes? Check out our guide on fixing a preorder.

FAQs

What should I keep in mind for my first apparel order?
Treat your first order as a learning experience. Gather baseline data and see what works for your gym without judging yourself too harshly.

How can I evaluate if my first order was successful?
Look at the numbers: How many members bought apparel versus the total gym population? Analyze sales data to see if adjustments are needed.

How important is marketing for a first order?
Promoting your preorder is critical. One social media post usually isn’t enough—consistent communication with your members drives sales.

What should I do if my first order doesn’t meet expectations?
Ask for help. Leverage expertise and tools to troubleshoot, refine your approach, and improve results for future orders.



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